Saturday, January 28, 2006

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Thursday, January 19, 2006

How To Develop Higher Levels of Emotional Effectiveness For Personal & Business Success!


Everyday, people dismiss the role that emotions play in the cold hard reality of today’s business as well as in our personal lives. People’s excuses for acting irrationally come from focusing too much on feelings. Let’s be honest – the coldest, hardest truth is that, like it or not, emotions play a major role in every area of our lives and wishing it wasn’t so accomplishes nothing.

Emotional Effectiveness is what keeps you in balance for achieving, manifesting and reaching higher levels of performance in all areas of life.

Often you hear people refer to highly successful people as having emotional intelligence. A term used by many leading researchers to describe a form of social intelligence that involves the ability to monitor feelings and emotions of yourself and others and to use this information to guide your thinking and actions. Extensive research validates that those who exhibit a high degree of emotional intelligence tend to be more fulfilled and productive.

So not to confuse emotional intelligence with cognitive intelligence (IQ); emotional intelligence is essentially non-cognitive enabling a person to create positive outcomes in relationships with others; whereas cognitive intelligence has traditionally been known as a key indicator and predictor of success. However, it is not, by itself, a good predictor – there are many examples of individuals who are exceptionally gifted, yet are remarkably ineffective and unproductive.

Many people would be the wiser to assess their emotional effectiveness before moving forward with the time and investment of opening a business. For example: Ones keen mechanical knowledge of computers isn’t enough to guarantee a successful business if in fact that businessperson has low ego drive and low empathy. Far too many businesses fail and the blame more often is associated with the times, lack of working capital, low product demand, wrong location, etc. etc. – However, after studying many businesses we can find the failure of a business in the emotional effectiveness of the business owner. The same holds true for people in sales and management.

Emotional Effectiveness – referring to specific behaviors, habits and attitudes is something you can develop for enhancing and significantly improving your capacity for success.

Steps for you to develop higher levels of personal and business success are divided into two categories with six sub-categories each.

Categories are Personal Competencies and Social Competencies.

Under Personal Competencies the six sub-categories are:

1. Self-Awareness: Individuals who exhibit a high degree of emotional effectiveness have a clear, conscious understanding of what is most important to them in life. This awareness continually guides them, especially in difficult of trying circumstances.
2. Confidence & Self-Esteem: Confidence and self-esteem give us the self-assurance when we need to forge ahead to step up as leader, to take the emotional “risk” necessary for significant achievement.
3. Self-Control: Individuals with a high degree of emotional self-control effectively manage their impulsive feelings and distressing emotions. They stay composed, positive, and think clearly even under difficult or challenging circumstances.
4. Authenticity: You can build trust through your own conscientiousness, owning up to your mistakes and confronting unethical actions in others. Take trough, principled stands when necessary, even if those stands are unpopular.
5. Optimism & Resilience: Optimism isn’t inherently better or worse than pessimism, but the actions that spring form optimism tend to produce greater results.
6. Self-Actualization: Self-actualized individuals become involved in pursuits that lead to meaningful, rich and full lives. They make enthusiastic commitments to their long-term goals in an ongoing, dynamic process of striving toward the maximum development of their abilities and talents. Self-actualization is often referred to as the state of being that one can achieve after other basic needs in life have been met.

Under Social Competencies the six sub-categories are:

1. Empathy: Developing genuine empathy with others is a hallmark of emotionally effective individuals. This rather, you should seek to understand their feelings.
2. Spirit of Service: A spirit of service is what causes people to go above and beyond the call of duty and give something of himself or herself beyond just doing a job or fulfilling an obligation. People who possess a spirit of service consciously decide to choose service over self-interest.
3. Social Awareness: Having a high level of social/political awareness means having the ability to read a group’s emotional currents and power relationship, to “de-code” the informal communication and interpersonal relationships that may not be obvious unless you are paying attention.
4. Interpersonal Influence: Having a high level of influence with other people is a key skill that significantly enhances your emotional effectiveness. Firs, because this ability helps you help others. Secondly it gives you a greater sense of control over your own environment and destiny.
5. Communication: The ability to communicate effectively in writing, one-on-one conversations and group presentations, strongly distinguishes star performers from average or below average ones. A lack of communication skills not only has negative effect on the individual, but also tends to have a destructive effective on those who work most closely with him or her.
6. Cooperation: One of the keys to achieving greater productivity is through collaboration and cooperation to cultivate and maintain extensive informal networks. Proactively seek out professional and personal relationships that are mutually beneficial. Go out of your way to build rapport with others, keep them "in the loop,” and show genuine interest in helping them achieve their objectives.

Assuming you do want to change and willing to do the hard work necessary, the good news is that improving your level of emotional effectiveness is very doable. These are not traits that are “hard wired” into your nervous system. With consistent effort, you CAN become much more emotionally effective

Friday, January 13, 2006

Unlocking the Myth of Hypnotic Communication


Unquestionably when the word hypnosis pops-up in a conversation or in the mainstream press, nostrils flair, minds conjure up strong reactions of parlor tricks and pictures of late night scary movies where starry-eyed maidens are seduced to carry out satanic acts. Here we are, in modern times, where we have set foot on the moon, (ops – better watch my words – there are people who still think the earth is flat) broke the sound barrier, communicate wireless with the most modern technology and still people see hypnosis has a hoax. Even the well educated are not off the hook from such lack of knowledge and ignorant responses.

Altered states and trance experiences have been around long before the word hypnosis. What is unique about hypnotic communications is that it's truly magical and at the same time clearly explainable and understandable.

Regardless, of the mystique surrounding hypnotic communication, there is no hocus-pocus involved, and the only tool you will need is your MIND. Sound too easy?

Follow along and prepare yourself to be amazed - both by the power of your mind to shape who you can become, and by the power you have to guide it.

First, Lets' remove a couple of old misconceptions that you're supposed to talk in a monotone when you do hypnosis and that you are under control of someone's power.

A more accurate way to channel the thought that others can control us would be to restate that hypnosis is powerful communication to influence others as well as the self.

That is clearly evident in advertising communications – persuasive salespeople, politicians, religious leaders, and business leaders just to name a few. The hypnotist may take you into an altered state by using a monotone voice for getting a particular outcome or result. Similarly, a more animated approach, just like a glib politician, can wow you into the same altered state through their mesmerizing performance.

And, as for the self – we are masters at entering altered states many times a day – programming with hypnotic communications for what we can’t do rather than what we can do. (Just listen and catch yourself every time you say "I can't", "No", or "That was Stupid")

Parents are excellent at using hypnotic communications for getting an unwanted response from a child – Don't spill your milk! – Turn your back and the next thing you hear is the child's glass of milk falling on the floor.

If I tell you "don't get to excited about my free no obligation gift offer at end of this article -- Or, if I say, "I don't want you to worry about what happens after reading this article". You and the child are stuck with trying to understand what was just said. Unsuspectingly, an unwanted behavior occurs in the child -- spilling the milk -- and you, the reader, somehow wanting to understand what "don't want you to worry" means, will momentarily fall into an altered state conjuring up in your mind all kinds of possibilities.

Hypnotic communications is a very natural process that we all do all the time -- some have just learned to do it more eloquently for positive outcomes and others sabotage themselves. It's a skill that you can develop to be a very powerful communicator for changing yourself and influencing others.

The challenge that people have is they don't recognize, understand or notice the natural flow of hypnotic communication. And, therefore is very transparent and goes undetected by the incomprehensible person.

Here is an everyday example: Put yourself in this scene – you're driving down a freeway or highway and surprisingly you pass an intended off-ramp or street that you were going to exit onto. For a split second you may have been startled upon discovering that you passed the exit and said something like – "dam" or "stupid me" how did I miss that?

Unknowingly you were experiencing hypnotic communications with yourself – an altered state of consciousness - focused in a hyper state of awareness in your subconscious mind on something other than paying attention to your driving – daydreaming as some would describe it.

Watch out for the pink elephant behind you. – Got you! – for a split second did you visualize a pink elephant? Now I can just hear the skeptics saying, this hypnosis stuff doesn't work. Clearly it works! And, it has programmed you into the person you are today.

Habits of behavior are learned through hypnotic communications and work specifically for changing any unwanted behaviors in life. You can learn to eliminate habits of behavior that would enable you to stop smoking, eliminate weight, overcome fears, and to create new habits of behavior for greater success in life.

The mind is much more malleable than we thought and marketers are learning to understand and capitalize on what influences consumers unconscious minds as much as their conscious minds do.

Learning hypnotic communications through self-hypnosis will clearly help guard your mind against self-sabotaging acts and bring strength and awareness of external influence. And, you will experience harmonious balance and control in your life.

Don Price, Los Angeles, CA

Don L. Price – Sales/Marketing & High Performance Success Coach, International Speaker, Consultant and Author of Secrets of Personal Marketing Power-Strategies for Achieving Greater Personal & Business Success

Wednesday, January 04, 2006

FREE IS STILL THE MOST POWERFUL WORD!


A friend of mine who owns a small boutique shop wanted to build up her customer base before the holiday season began. After several weeks of frustration trying to come up with a creative marketing idea that would be unique, profitable and draw a large number of new prospective customers to her business, she finally, in desperation came, to me for help.

HER SOLUTION!

** First, I had to sell her on the idea that a FREE offer works if it's the right offer.
** Second, she needed another business in the area that would offer something FREE and participate in her promotion.
** Third, she was to capture the name, address and telephone number of every person who patronizes her business during the promotion for future mailings.
** Fourth, she had to be willing to move out of her comfort zone.
** Fifth, She had to offer FREE knife sharpening for every person without obligation of a purchase and serve FREE coffee and cookies to people waiting in line.

About now you are probably asking yourself why FREE knife sharpening. The answer is simple. A lot of cooking and carving goes on during the holidays in November and December. What man or a woman wants to stress over carving a turkey or ham with a dull knife.

THE PROMOTION!

** The beauty and health spa down the street was the participating business that offered makeovers and beauty supplies for the drawings held during the weekend promotion.
** Post cards were mailed to existing spa and boutique customers inviting them to come and have their knives sharpened free. Customers were invited to bring their families and friends along, and were offered a VIP discount on any purchase made that day.
** They placed several ads in the local newspaper.
** They circulated flyers around the community.
** The boutique hired a professional to sharpen the knives who also had a display of carving knives that customers could purchase at a discount. (The agreement was that a certain number of knives sold would offset the cost of the professional's fee.)
**The boutique and health spa split all advertising cost.

THE RESULTS!

** A whooping 419 people filled out cards with their name, address and telephone number for the drawings.
** An additional $5,472.00 in sales for the boutique during the three day promotion.
** The entire stock of knives sold.
** Sixteen new people made an appointment with the beauty and health spa for full makeovers, which also had an additional increase of sales of $1,941.00.
** A successful promotion with minimum cash out and a huge return in new customers and cash in the bank.

FREE IS STILL THE MOST POWERFUL WORD!