Oral skills necessary for survival and success, goes beyond traditional literary communications -- to mastery of communications. Those who understand and become word merchants will be the winners of the future.
We mistakenly think that "great communicators" were born with a magical or god given ability to get across their messages with such command, influence and eloquence. Just as the language of computer-technology is, a learned language so must the language of the spoken-word be learned.
Spoken-words that influence and grab the listener's attention -- focus the listener's attention, interest, and compel the listener to take-action -- both greatly increase the suggestibility as a form of conversational hypnosis. Conversational hypnosis is ethical, effective and a leaned skill demonstrated by masters, such as our late president, John F. Kennedy, Ted Kopple, and Lee Iacocca.
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